¶ TAI: Playground Google Search
¶ FAQs
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What are AI groups in the TAI Playground?
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An AI group is a collection of related campaigns (In case of Google) and adsets (In the case of Meta) within the TAI platform, allowing you to generate keywords and Facebook audience cohorts together.
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How does data recency impact keyword suggestions?
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Using a longer look-back period provides the AI with more data for analysis, potentially leading to more comprehensive suggestions. However, older data may be less relevant to current trends.
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Can I use TAI Playground for other advertising platforms besides Google Search?
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The TAI Playground can help you generate Facebook audience cohort recommendations as well.
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Will we have keywords generated based on the existing keywords on the ad account, or will they be new keywords?
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Analysing the campaign's historical data will suggest both new and positive keywords. To get new keyword recommendations, you can enable sources like Google Keyword Planner while configuring TAI Playground.
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Does it automatically and only recommend Exact or does it recommend broad and phrase as well?
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For all recommended keywords, Exact is set to be the default match type. However, you can change it to broad or phase.
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Does the TAI give keyword suggestions if the AI group has both Max and Search, or should it have only Search?
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System will only suggest keywords for search campaigns.
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